The Wild Effect

According to a recent New York Times article, The Call of the 'Wild' on the Pacific Crest Trail (October 18, 2013), the Pacific Crest Trail saw a record number of hikers this past year, due, at least in part, to the popularity of Cheryl Strayed's memoir Wild. Strayed told the New York Times that “'maybe approaching 1,000 people' have e-mailed her and said, 'I have read ‘Wild’ and you have inspired me to do a hike.'” And the film with Reese Witherspoon as Strayed is not even out yet . . .